Washington, D.C. – For the first time, Canada takes the top spot overall in the 2021 Best Countries Report, a ranking and analysis project by U.S. News & World Report; BAV Group, a unit of global marketing communications company VMLY&R; and the Wharton School of the University of Pennsylvania.
This year, the model that powers this report has evolved in response to a transformational year since the start of the COVID-19 pandemic. Cultural, economic, political and technological influences remain important, and two new categories have been added: social purpose and agility. Together, this broad range of categories determines how the 78 countries studied are ranked on the world stage.
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